Public Relations
Promoting the Need for Green Roofing
It is beyond doubt that utilising rooftop space makes sense. Yet occasional examples of uncertainty can still be found amongst contractors, architects and designers when a roof is due to be landscaped.
It is for this reason that ZinCo has been engaging in wide-ranging public relations work to remove the fear of risks and side effects from the last remaining skeptics.
Seminars for designers and contractors are used to discuss both the basic principles of green roofing and to cover the latest developments in the field. Stands at trade exhibitions and consumer trade fairs deal with the topics relevant to the trade fair in question.
Last but not least, ZinCo works closely with the print and television media with the aim of increasing acceptance levels of green roofing amongst both professionals and the wider population.